Gift redemption portal catalogue and checkout screens

Gift Redemption Portal & Digital Gift Cards

The gift they
actually want to receive.

Give recipients the power to choose — with a branded redemption portal that lets them pick their own gift, or a digital gift card they can redeem instantly. No guessing. No waste. Just delight.

Used for
Employee RewardsClient GiftingEvent GiveawaysFestive CampaignsOnboarding Kits

Trusted By

IG logo
J.P. Morgan logo
Manus logo
NEC logo
OpenAI logo
SAP logo
SMU logo
Singtel logo
Airwallex logo
Carta logo
Gong logo
Stripe logo
Aspire logo

Gift Redemption Portal

A branded online portal where recipients — employees or clients — log in and choose their own gift from a curated selection. You set the budget and the catalogue. They pick what they actually want.

100%
Gift redemption rate — every gift chosen is a gift wanted
Zero
Wasted gifts or unredeemed vouchers
Branded
Portal tailored to your company identity
Real-time
Redemption tracking per recipient

How It Works

You curate.
They choose.

Build a branded gifting portal in minutes. Upload your logo, set your brand colours, choose from Smilie's 1,000+ product catalogue, and send recipients a personalised link to claim their gift — all without any back-and-forth.

Branded portal with your logo, colours, and greeting message
Recipients get a unique link — no login friction, no app download
Select gifts from Smilie's curated catalogue filtered by your budget
Recipient enters delivery address directly — no address collection needed
Smilie picks, packs, and delivers — you track in real time
Custom brandingUnique redemption linksBudget controlsReal-time tracking
Set Up a Portal
Branded gift redemption portal shown on a phone

Digital Gift Cards & E-Vouchers

Smilie's branded e-gift cards are the simplest way to gift with impact — instantly delivered, universally appreciated, and customised to reflect your brand. No physical logistics, no wasted stock.

Instant
Digital delivery via email or WhatsApp
Branded
Custom card design with your identity
Flexible
Any denomination — you set the value
Tracked
See who opened, who redeemed

Digital Gift Cards

The gift that always
fits perfectly

Smilie's e-gift cards are more than a substitute for a physical gift — they're a strategic tool for deepening client relationships, rewarding employees, and fuelling brand loyalty. Recipients choose what resonates with them, from Smilie's curated collection of 1,000+ products.

Sent instantly via email or phone number — no delivery wait
Fully branded with your company logo, colours, and message
Recipients redeem against Smilie's product catalogue — they choose what they love
Available in any denomination — set values to match your gifting budget
Eco-friendly — no physical card, no packaging waste
Instant deliveryFully brandedAny valueEco-friendly
Get E-Gift Cards
Branded e-gift card redemption shown on a phone

For Business

Why companies choose
e-gift cards

E-gift cards aren't a last resort — they're the smart choice. Companies use them to boost brand awareness, fuel customer loyalty, and reward employees without the overhead of physical gifting logistics.

Increase brand loyalty — recipients associate your brand with a positive gifting experience
Boost average spend — recipients tend to spend above the card value when redeeming
No address needed — send to anyone with just an email or phone number
Perfect for last-minute gifting — no lead time, no logistics
Cost-effective — no shipping fees, no packaging costs, no wastage
Talk to Us
Digital gift card email with a redeem now call to action

How It Works

Send in seconds.
Redeemed with joy.

Gifting a Smilie e-gift card takes less than a minute — and creates a gifting experience your recipient will remember.

1Choose your card valuePick any denomination that matches your gifting budget.
2Personalise the cardAdd your company branding and a personalised message to the recipient.
3Send instantlyDeliver straight to the recipient's email or phone — no address, no waiting.
4Recipient redeemsThey browse Smilie's catalogue, select a gift they love, and we deliver it to their door.
Get Started
Gift redemption journey shown on a phone
Client Stories

What teams say about working with us

"

Using the smilie.io platform for our NEC APAC 2023 Business Excellence Awards Gala Dinner was a game-changer – the user-friendly interface and wide selection of options made the whole process seamless and enjoyable. Thanks to smilie.io, we were able to enhance sustainability efforts by reducing unwanted gifts, while ensuring our attendees felt valued and appreciated. It was a win-win for everyone involved!

NM
Nadiah Motosir
NEC Asia Pacific
"

We organized a Nurses Day event in early August. It was a very memorable journey for me and my team... also gave us pointers on how to do better next time round,... that contributed to our improvement pointers.

RW
Raghu Waran
DPG
"

I ordered custom tote bags for a company event and needed them shipped to Kuala Lumpur. Impressively, they managed to get everything shipped ahead of schedule, which took a huge weight off my shoulders during event planning.

JP
Jesslyn Phoon
Talenox
FAQ

Frequently asked questions

What is a gift redemption portal and how does it differ from an e-gift card?+
A redemption portal is a branded microsite where recipients browse a curated selection of gifts and choose what they want — think of it as a personalised gift shop. An e-gift card is a digital voucher of a set value that recipients can use to redeem against the catalogue. Both give recipients choice, but the portal offers a richer, more immersive branded experience.
Do I need to collect recipient addresses before sending?+
No — that's one of the biggest advantages. Both the redemption portal and e-gift cards allow recipients to enter their own delivery address when they redeem. This removes a significant data collection burden from your team.
Can I customise the portal and gift cards with my company branding?+
Yes, fully. Both solutions are white-labelled to your brand — your logo, colours, fonts, and greeting message. Recipients see your brand throughout the entire gifting experience, not Smilie's.
How quickly can e-gift cards be sent?+
Instantly. Once you've set up your card and recipient list, e-gift cards are delivered to recipients' email addresses or phone numbers within minutes — making them perfect for last-minute gifting or urgent recognition moments.
What happens if a recipient doesn't redeem their gift or e-gift card?+
You can set expiry dates and we'll send automated reminders to unredeemed recipients. For portals, you also get visibility into who has and hasn't redeemed, so you can follow up personally if needed.
Can these solutions integrate with our HR or CRM system?+
Yes. Smilie's platform supports API integrations with major HR, CRM, and marketing automation tools — so you can auto-trigger portal links or e-gift cards based on events like birthdays, contract signings, or onboarding dates.

Ready to get started?

Give the gift of choice.
Every time.

Whether it's a redemption portal for your next campaign or branded e-gift cards for your client base — Smilie makes it effortless. Get a demo or a proposal within 24 hours.