Rewarding high performers
with a gift of their choice
Carta's Office Manager used Smilie to set up automated quarterly rewards for their top-performing sales team - 30+ curated gift options, self-selected by each winner, delivered with no manual work.
- Client
- Carta
- Use Case
- Sales Team Rewards
Motivating a sales team
without adding HR overhead
Carta wanted to provide an additional non-monetary benefit to motivate and appreciate their sales team, rewarding top performers each quarter with a gift of their choice. The challenge: the Office Manager was already stretched. A manual gifting process would add work they did not have capacity for. The solution needed to be automated, meaningful, and delightful for recipients.
- Goal: an additional non-monetary benefit to motivate and appreciate top-performing sales reps
- Gifting occasion: quarterly reward for top performers who hit sales targets
- Desired outcome: a delightful experience for recipients, without extra work from an already stretched Office Manager
Curated options. Automated
delivery. Zero manual work.
Smilie's Customer Success team worked with Carta to curate 30+ gift items based on budget and popularity among their sales team's demographics. A campaign was created on the Gifting Management System. Each time a top performer for the quarter was identified, a gifting link was generated. The top performer chose their gift, and Smilie arranged delivery.
- The Curation
30+ Gift Options by Budget
Smilie's team curated more than 30 gift items based on Carta's budget and what would resonate most with their sales team's demographics.
- The Platform
Gifting Management System Campaign
A campaign was set up on Smilie's platform, generating a unique gifting link each time a top performer was identified, ready to send immediately.
- The Choice
Recipient Selects Their Own Gift
Each top performer chose the gift they wanted from the curated selection, ensuring every reward was genuinely wanted, not guessed at.
- The Automation
Delivery Without Admin
Once the recipient selected their gift, Smilie handled delivery with no follow-up, no coordination, and no extra work for the Office Manager.

A reward programme that
runs itself
The automated reward programme gave Carta's sales team a meaningful, choice-led incentive each quarter, while requiring zero ongoing effort from the Office Manager. Every top performer received a gift they actually wanted, and the process ran entirely through the Smilie platform.
- 30+ curated gift options available for sales team selection
- 100% automated reward distribution with no manual admin
- Quarterly sales performance motivation tied to real rewards
- Recipients chose their own gifts, reducing waste and improving satisfaction
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Let's design your
employee rewards programme.
Tell us about your team size, budget, and reward cadence. We'll set up an automated gifting programme within 24 hours.